Main Image

The main image is the primary product photo displayed in Amazon search results and at the top of product listings. Amazon requires main images to have a pure white background (RGB 255,255,255), show only the product, fill 85%+ of the frame, and be at least 1000x1000 pixels.

Warum Main Image für Amazon-Verkäufer wichtig ist

Main image quality directly impacts click-through rate (CTR) from search results, which affects organic ranking and PPC performance. A compelling main image can increase CTR by 20-40% compared to a poor one.

Wie RIDGE Main Image analysiert

RIDGE listing quality analysis includes main image assessment and benchmarking against top competitors, identifying improvement opportunities that could increase CTR and conversion rates.

Praktisches Beispiel

A resistance band listing with a clean, high-contrast main image showing the product at an angle with visible texture details achieves 0.8% CTR, while a flat, low-quality image of the same product gets only 0.3% CTR.

Häufig gestellte Fragen

Can I add text or graphics to my main image?+

No. Amazon prohibits text, logos, watermarks, borders, or any graphics on main images. Violations can lead to listing suppression. Use secondary images for lifestyle shots, infographics, and comparison charts.

What image size is best for Amazon?+

Minimum 1000x1000 pixels for zoom functionality, but 2000x2000 pixels is recommended. Higher resolution enables the zoom feature, which increases conversion rates by allowing customers to examine product details.

Related Terms

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Order Analysis